Eagle Eyes Traffic Ind. Co., Ltd.
Headlamps, tail lamps, corner lamps, side lamps, bumper lamps, fog lamps, center high-mounted stop lamps and LED daytime running lamp (DRL)
2014/07/08 | By Quincy Liang | EAGLE EYES TRAFFIC INDUSTRIAL CO., LTD.Lai Ching-tsung, general manager of Eagle Eyes, said that his company has gained a very solid foothold in the international replacement and performance-tuning auto-lamp aftermarket, while it continues to win more Original Equipment (OE) lamp orders from international carmakers.
At this year's Taipei AMPA, the company showcased high-level performance lamps to draw international buyers' attention, including headlamps for Toyota RAV4 (2013-2014), Honda CR-V (2012-2014), as well as tail lamps for Ford F150 pickup (2009-2013), Honda Accord (4D 2013-2014) etc. All the items feature state-of-the-art styling that are designed to enhance overall appeal of vehicles.
Thanks to steady investment in product development, Eagle Eyes supplies about 10,000 models of automotive lamps, and invests an average of NT$400 million to NT$500 million (US$13.3 million to NT$16.7 million) in the development of 300 to 500 molds a year.
Lai says that his company ventured into the performance lamp business back in 1994 and 1995, having become a leading supplier of such products. About 50% to 60% of its revenue comes from AM replacement auto lamps, with the remainder 40% to 50% from high-end performance products. The major export markets are the U.S. (about 30% of overall revenue), Southeast Asia (30%), and the Middle East (30%).
Eagle Eyes is expanding one of its two factories in Tainan, southern Taiwan this year, Lai says, to satisfy strong demand from China for high-performance lamps.