TBT's Quality Brake Pads: A Driving Experience Like No Other
■Huang Chi-ming
Prioritizing quality over engaging in price-cutting competition, Taiwan Brake Technology Corp. (TBT) specializes in the production of automotive brake friction and linings. With a wide range of molds and major international certifications, the company is dedicated to delivering the most comfortable and noise-free driving experience to drivers worldwide.
Founded in 1986, TBT has consistently maintained its industry leadership by placing a strong emphasis on research and development, particularly in the field of brake pads. According to Daren Wang, the manager of the marketing & sales department at TBT, the company's commitment to adhering to global standards and protecting the environment led to the development of asbestos-free brake pads as early as 1994. In 2015, they furthered their eco-friendly efforts by introducing the copper-free series. Moreover, in response to the growing prevalence of electric vehicles (EVs), TBT has expedited the development and production of ceramic brake pads.
Due to the inherent noiselessness of EVs, the challenge lies in balancing braking force with minimal noise and preserving driving comfort, a task that may seem to defy the laws of physics. However, TBT's ceramic brake pads, created from a unique formula comprising nearly 20 different raw materials using TBT's exclusive method, provide the optimal solution for brake pad use in electric vehicles.
TBT's major export markets encompass Japan, Europe, North America, and more, spanning business operations across over 60 countries and serving a clientele of over 200 direct customers. Daren underscores the paramount importance of "finding the right customer." Rather than plunging into the saturated Red Sea market, TBT focuses on research and development, aiming to excel in the brake pads sector with distinctive products and exceptional quality. To achieve this goal, TBT has obtained various major international certifications, including ISO 14001, IATF 16949, ISO 9001, ECE-R90, TÜV, EAC, NSF, AMECA, and others, facilitating seamless connections with the global market.