These are in-depth pre- and post-show reports on major international trade fairs, held in Taiwan and other countries with significant participation by Taiwanese manufacturers and exporters. They are offered to help global buyers and other readers better understand what is going on at the fairs and the latest offerings by Taiwanese exhibitors.
Catering to local younger riders proves to be a savvy marketing strategy by the motorbike brand
Jun 22, 2015Yamaha Motor Taiwan Co., subsidiary of Yamaha Japan and the No. 2 powered two-wheeler (PTW) vendor on the island by sales volume, recently announced its restyled or remodeled scooter, BM'S R, which is designed to further raise sales in the summer-vacation season. Yamaha gained the No. 2 position from the long-term rival Sanyang Motor Co., Ltd. (SYM brand and formerly Sanyang Industry Co., ...
Driven by increased shipments of Taiwanese major vendors' new models, sales of new powered two-wheelers (PTWs) on the island rebounded by 6.8 percent in May from a year earlier, or year-on-year (YoY), and 6.6 percent from the previous month, or month-on-month (MoM), to 55,346 units, according to statistics compiled by the Ministry of Transportation and Communications (MOTC). Many vendors are also...
Some 250,080 powered-two and three-wheelers were registered during the first three months of 2015 in the European Union (EU), down a modest 0.2 percent compared to the 250,460 units registered during the same period of 2014, according to the Association of Motorcycle Manufacturers in Europe or ACEM. Registrations grew in Spain (27,920 units, up 18.11 percent year-on-year or YoY), the UK (2...
Premier Mao Chi-Kuo recently led a group of ranking government officials to visit China Motor Corp. (CMC) and Gogoro Inc., two major electric-scooter (e-scooter) makers in Taiwan, to encourage the development of the domestic electric vehicle (EV) industry. CMC, an affiliate of domestic Yulon Group and the local assembler of Mitsubishi cars, is the largest maker of e-scooters in Taiwan, account...
Allen Ko, having taken the helm as chairman of Kwang Yang Motor Co., Ltd. (KYMCO) in late 2014, recently said the motor scooter maker aims to ship 534,700 powered two-wheelers (PTWs) and other types of vehicles in 2015, with its overseas subsidiaries, such as Changzhou Kwang Yang Motor Co., Ltd. in China and KYMCO Vietnam Co., Ltd., expected to hit record revenues. KYMCO in 2014 took the N...
Setting the stage to start selling its first electric scooter (e-scooter) dubbed Smartscooter in Taiwan soon, Gogoro Inc., a young and innovative Taiwanese company targeting to transform energy distribution and management in megacities, recently inaugurated the Gogoro Experience Center, its flagship store in the upscale Xinyi shopping area only steps away from the Taipei 101 skyscraper, designed ...
The new management team of Sanyang Motor Co., Ltd. (maker of SYM branded motor scooters in Taiwan and formerly Sanyang Industry Co., Ltd.) recently announced several developments at a press conference, including its new English corporate title and new policies. The press conference was the first since the new management team took over the helm in July, 2014. Sanyang remains as its Chinese corp...
Sales of new powered two-wheeler (PTW) in Taiwan declined 19.5 percent year-on-year (YoY) to about 41,700 units, according to statistics compiled by Taiwan's Ministry of Transportation and Communications (MOTC), to show a relative-weak start for this year's PTW market. The top-three PTW vendors suffered sales declines in the traditional off-month, during which tepid sales were exasperated by ...
Global buyers and media descended on EICMA to see the latest and greatest from the powered two-wheeler (PTW) industry during the annual show's 2014 run from November 4 to 9 in Milan, Italy The show brought together all of the PTW majors at a 280,000-square-meter venue with both outside and inside exhibition areas. Thousands of exhibitors from 40 countries debuted more than 5,000 new models to ...
To further promote the popularity of electric scooters in Taiwan, the Environment Protection Administration (EPA) under the Executive Yuan (Cabinet) mapped out an e-scooter battery-swapping system demonstration project in late 2013, and commissioned the Taiwan EV Development Association (TEVDA) to carry out the project, which will end in March 2015. The project, according to TEVDA, aims to exp...