Shang Chuen Weighting Machine Co., Ltd.

Wide-ranging digital weighing scales; kitchen scales; pocket scales; and bathroom/body fat monitor scales

The Taiwan-based Shang Chuen Weighting Machine Co., Ltd. now supplies a wide variety of digital weighing scales, including refrigerant scales; computing scales for the retail industry; weighing scales for hotel, catering, food service and industrial uses; counting scale for the logistics industry; kitchen scales; pocket scales; and

bathroom/body fat monitor scales for household and personal uses.

In 2011, the company introduced several new products, including a smartphone-size scale, a lighter scale, a BMI health management scale with USB and RS-232 ports primed for remote healthcare devices.

Good manufacturing quality convinced Shimadzu Corp. of Japan in 1994 to place subcontract orders with the company. And brisk sales prompted Shang Chuen to establish a factory in Guangdong, mainland China, a few years ago.

The company’s products are exported worldwide, with major markets including Europe, the United States, the Middle East, Latin America, Japan and Russia. Around

60% of its products hit shops with brand name “SATRUE”, which reads very close to the pronunciation for “highest precision” in Taiwanese vernacular.

Shang Chuen Weighting Machine Co., Ltd.

53, Liaoyang 4th St., Taichung City, Taiwan, 406

Tel: 886-4-2245-3226

Fax: 886-4-2243-5042

E-mail: satrue@ms12.hinet.net

website: www.satrue.com.tw