Intertool 2008: 11th Edition of the Leading Tool Trade Fair in Russia

2008/09/22 | By CENS

Intertool Moscow is the leading trade show for the tool industry in the region. The 2008 event is scheduled for Sept. 30 to Oct. 3 at the Crocus Expo international exhibition center in Moscow, where it will occupy pavilion 1 in halls 1, 2 and 3.

For the past 10 years it has proved to be a focal point for specialists in tools, metalworking and manufacturing, welding equipment and related processes, measurement, control and automation technologies.

This year the organizer is focusing on promoting business programs, international presence, and visitor turnout. Global representation is expected to be considerable, with suppliers from China, Korea, Taiwan, Germany and Italy having already confirmed participation. Intertool features a "seal of quality" for the organizer is totally concentrated on making the event trade-oriented. Special attention is paid to attract relevant and quality attendees, which raises the likelihood of realizing more business to be done.

The Organizers

The owner and creator of Intertool Moscow-Reed Messe Wien GmbH-has authorized its new local partner to run the event. The show is literally assured of global promotion and representation due to the worldwide scale of its organizer. Reed Elsevier, the Russian subsidiary of the world's biggest show organizer Reed Exhibitions, is handling international sales; while ITE Moscow LLC, the largest national operator, is the domestic contact.

Reed Exhibitions (RX) is a major organizer of trade and consumer events worldwide. The company excels in creating high profile, highly targeted business and consumer exhibitions and events to generate new business. Every year RX runs over 500 events in 38 countries, bringing together over six million active event participants worldwide. With over 2,600 employees in 39 offices in 65 countries the company serves 47 industries worldwide.

ITE Moscow LLC, part of the international ITE Group, was established in 1991, has 20 offices worldwide, and is the leading exhibition organizer in Russia. Organizing over 50 events in Russia, the ITE Group brings together more than 10,000 exhibitors and a million visitors from around the globe. This company focuses on B2B markets when organizing shows, which are regularly analyzed to maintain a high level of service.

Best Venue in Russia

For the first time Intertool will be held at Crocus Expo - Moscow's ultra-modern, fully-equipped venue with conference halls, recreation areas, food courts, etc., as well as the best exhibition venue in Eastern Europe. Starting from 2008 Crocus Expo is a member of the International Association of Congress Centers (AIPC), incorporating more than 150 major venues worldwide. Membership in AIPC is a quality assurance that tells participants a venue meets the highest international standards. Conveniently located between Moscow's major airports, business district and city center and offering easy access, the Crocus Expo allows participants to concentrate exclusively on business.

A Booming Market

The buoyant demand for tools continues on the back of the booming Russian construction industry. In addition, renovation of older buildings and houses plus rapidly rising personal purchasing power is driving demand for a wide range of tools for both DIY and professional uses. Companies in the sector typically report 20% to 50% sales growth.

The 2008 Intertool Moscow will cover the following product lines:

* Equipment for welding

* Garden tools

* Hand tools

* Hardware and fasteners

* Hydraulic hand equipment and accessories

* Measuring and testing equipment

* Pneumatic equipment and accessories

* DIY power tools

* Professional power tools

* Scientific and technical literature

* Security and alarm systems

* Specialized tools and equipment

* Work clothes and safety equipment.

Excellent Track-record

Previous Intertool Moscow has recorded as many as 533 exhibitors displaying products over 16,300 square meters of floorage, with such participants coming from up to 20 countries, including Austria, Germany, Italy, China, Poland, Russia and CIS. Major brands are typically seen exhibiting at Intertool Moscow, including Sparky, Kress, Interskol, Black & Decker, Vneshtehkontrakt, Anker Pro, Husqvarna, 3M, AEG, Robert Bosch, DeWalt, DWT, Gardena, Kaercher, Nedo Nestle, Packard Spence, Panasonic. The number of national and regional distributors, retailers and subcontractors usually exceed 15,000.

Official Support

According to the new organizers, the 2008 event will see the same growth rates, but more importantly such are qualitative growth with high international profile. Intertool Moscow is the only tool exhibition in Russia recognized by AUMA and German Ministry of Economics and Technology (BMWI) as well as supported by the Association of German Tool Manufacturers. On national terms, Intertool Moscow is supported by Moscow State Duma, State Duma Committee for Building and Land Affairs, Federal Industry Agency, Moscow Chamber of Commerce and Industry, Russian Union of Industrialists and Entrepreneurs, Government of Moscow Region, and Russian Association of Metal-builders.

Buyers are seen interested in a variety of hand tools displayed at the Intertool Moscow 2007.

Reed Exhibitions Russian Office

Phone: 7-495-937-68-61

Fax: 7-495-937-68-62

Sales contact: Yury Stolbovsky

Emails: yury.stolbovsky@reedexpo.ru; intertool@reedexpo.ru

Media contact: Marina Osadchaya

Email: marina.osadchaya@reedexpo.ru